Nice N700 Shinkansen ads

[bikkuri bahn]

There was an interesting old thread about "feel good" Shinkansen advertisements, and one poster who works in advertising made a comment about how in the JR ads the train itself was the center of attention.  The following ads I'm sure many of you have already seen, but I think are quite good, and obviously show JR Tokai's pride in their trains, specifically the N700.

 

This one touts the environmentally friendly nature of HSR, aimed at the eco-conscious business traveler, who may also be considering flying:

 

 

This promotes the spring 2008 schedule change.  A nice touch towards the end is the use of criss-crossing lines, an allusion to the train diagrams ("daiya") used in the working timetable:

 

 

Finally, similar to the one above, but including a pitch for IC card reservation/ticketing:

[to2leo]

I love looking at well design ads.  Not only will they offer an interesting point of the targeted culture/audience but they show it with humor and wit!

 

In Canada, our Via rail shows how relax and comfortable you get to become when going from Toronto to Montreal.

 

http://www.youtube.com/watch?v=LZpdbXhFJ6U

[scott]

aimed at the eco-conscious business traveler

 

I'd like to see one aimed at me, the homely, poor, non-slick tourist who doesn't find six-inch high heels attractive.  :)

[Guest ___]

aimed at the eco-conscious business traveler

 

I'd like to see one aimed at me, the homely, poor, non-slick tourist who doesn't find six-inch high heels attractive.  :)

 

You'll never see that happen. Because the last time I was filmed for a "commercial" I was told it would be for private sue only.  ;D